Co-Founder & CCO
Co-founder and Chief Commercial Officer at BrokenRubik with 12+ years of experience in NetSuite consulting and e-commerce development. Specializes in helping businesses optimize their ERP operations and scale their online presence through strategic technology implementations.
16 articles published
Complete guide to NetSuite CRM software. Features, lead-to-cash workflow, campaign management, case management, CRM integration, vs Salesforce, and when NetSuite CRM is enough for your business.
Best practices for faceted search in e-commerce. Filter design, UX patterns, SEO considerations, and implementation tips for product catalog navigation.
Complete guide to Klaviyo email marketing for ecommerce. Flows, segmentation, campaigns, SMS, integration with Shopify and NetSuite, pricing, and best practices.
We are excited to announce our promotion to Celigo Standard Partner — a milestone that reflects our growing expertise in iPaaS integrations and our commitment to delivering reliable, scalable solutions for our clients.
How to set up two-factor authentication in NetSuite. Covers authenticator app setup, QR codes, recovery options, and 2FA enforcement for your organization.
An inside look at SuiteCommerce theme development from discovery to launch. Learn the process and best practices behind a successful project.
Real SuiteCommerce theme implementation stories from client projects. Learn what drives successful outcomes and how to avoid common design pitfalls.
Why SuiteCommerce theme customization is a smart investment. Explore the ROI, branding benefits, and competitive advantages of a tailored storefront.
Why SuiteCommerce theme development is essential. Build brand identity, improve UX, and drive conversions.
Essential SuiteCommerce implementation best practices covering planning, development, testing, and launch strategies to maximize your ecommerce success.
Explore NetSuite's new AI Connector Service. Learn how to integrate your own AI models with NetSuite ERP to automate workflows and improve decisions.
See how Yello! empowers SuiteCommerce stores to scale with content. A native blog engine for publishing, SEO, and driving ecommerce conversions.
Why blogging is a must-have growth lever for B2B ecommerce stores on SuiteCommerce. Drive organic traffic, build trust, and boost long-term sales.
Learn 5 reasons why adding a blog to your NetSuite ecommerce store boosts organic traffic, improves SEO, and drives more conversions.
Master SuiteCommerce theme development with this guide. Learn design patterns, customization techniques, and best practices for your store.
NetSuite CRM vs Salesforce comparison. Compare features, pricing, integrations, and use cases to choose the right CRM and ERP platform for your company.