Mailchimp + NetSuite

Why Mailchimp + NetSuite with BrokenRubik

At BrokenRubik, we help businesses align marketing with operations inside NetSuite.

This integration with Mailchimp connects your CRM and ERP data to your email marketing platform, enabling smarter segmentation, automation, and campaign performance tracking.

Features

• Sync NetSuite customer and contact records with Mailchimp audiences

• Automate list updates based on ERP transactions and customer behavior

• Track Mailchimp campaign performance (opens, clicks, conversions) in NetSuite

• Segment audiences by purchase history, order frequency, or ERP fields

• Trigger email workflows based on NetSuite events (new order, abandoned cart, renewal)

• Multi-currency and multi-subsidiary support

Benefits

• Eliminate manual list management and reduce errors

• Improve campaign targeting with ERP-enriched customer data

• Increase ROI through automated, behavior-driven campaigns

• Align sales, marketing, and operations with unified data

• Scale email marketing efforts seamlessly as your business grows