Blog posting made easy for SuiteCommerce

🎯 Objectives

Develop a SuiteCommerce blog that can be adapted to any site.

The whole system can be managed within NetSuite. No extra software is required.

Provide a deep and extensive configuration.

Supply tools for content management and user interaction.

Make blog posting easy, yet powerful and customizable.

🛠️ Solution

Some clients needed a blog that would allow them to group posts in categories, tag them for easier discovery, and archive old posts after their content was no longer relevant.

Others had requirements to segment their content into different blogs, deeply integrating with their systems and restricting some of their blogs to logged-in users, or a specific subset of their customers.

After careful evaluation of the many use cases for blog posting, we came up with a feature-rich solution that despite having multiple levels of customization, still allows non-technical users to easily manage content and create captivating posts.

⚙️ Customization Challenges

NetSuite offers a native SuiteCommerce Blog extension, yet customers often face issues with it because of its limited set of features.

Many companies find it hard to customize the native SuiteCommerce Blog to align with their specific branding, content management, and SEO requirements. This gap in functionality can damage content strategies, pushing businesses to look for solutions that offer more robust customization options and scalability.

Different sites will have different needs. They’ll show a different layout, sell different items, and serve different experiences. Our commitment to flexibility and customization drove us to build a SuiteCommerce Blog solution that adapts to diverse site requirements.

📈 Results

By offering intuitive content editors, ad campaigns, categorization, flexible configuration, and customizations, we have empowered our clients to engage their target audiences and optimize their online presence effectively.

This adaptability is key to creating compelling content strategies that resonate with different market dynamics and customer preferences.

Some of our clients choose to create different blogs for their different audiences, separating public posts from posts targeted at registered customers or businesses in the case of B2C.

Oborne Health Supplies uses multiple blogs to engage with different market segments. Some of their posts are targeted at broad audiences, allowing any registered customer to read, while other sections of their content are restricted to certified health practitioners only.

RST ‘s blog is another great example that showcases the flexibility of the Broken Rubik SuiteCommerce Blog, as they implement campaign banners on the top and right side of the post.

These can be seen below the “Categories” section, under the main title, and at the end of the post, under the post tags.

Our system allows you to create and manage campaigns on NetSuite and select specific posts, categories, or tags, within a defined timeframe.

FLOW WALL, another success study of our SuiteCommerce Blog, relies on one of the most useful features we shipped. When writing a post, you might want to showcase specific items sold in your store. We make this possible using the Related Items section, which displays a list of items below the blog post.

However, we are aware that sometimes presenting products on the sidebar as users read the post is a better method, that’s why we also let you add Featured Items to posts!
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Oborne Health Supplies** combines these features on its blog to highlight the most important items on the side, showing a list of recommendations and items the user might be interested in at the bottom.

🧩 Conclusion

Building your blog posting strategy is important, and choosing the right software for it is not a simple task. That’s why at Broken Rubik we put so much care and attention into the tools we build, and the Broken Rubik SuiteCommerce Blog is a piece of software we’re particularly proud of.

It represents the culmination of months and years of dedication towards creating robust, flexible, and complete solutions for blog posting.

If you’re looking for a seamless blog posting experience, from set-up to writing posts on your website, contact us or send us an email at hello@brokenrubik.co. We’ll be happy to provide you with the best tools, and we’re excited to see what you’ll write!

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